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Online Marketing Planning and Strategy

Many people think that online marketing and social media have taken over from the more traditional methods of marketing. We believe that the two work hand in hand and that there is a place for everything; now however with more communication channels to work with, each one needs to integrate seamlessly with the others.

We can help you with your online marketing by preparing a strategy for you or working with you on areas you need support in such as:


Advising you on your website – do you need a new one? Does your existing website need someone to give it the once over? Do you want to know what your competitors are doing? Do you need a strategy?


Do you need content writing for your blog or help with ideas of what to write? We can help with all aspects of your copywriting needs. We can also set up your online advertising and advise on what social media is right for your business.

Social Media

Do you know your Pinterest from your Facebook and your Twitter from YouTube? Conceptualise Marketing can assist you in social media. Whether it’s a full social media plan and strategy you need, help with just one channel i.e. Facebook, or just a simple audit of how you’re doing so far along with updates, then we can help.

Online advertising

We can help you with researching where best to advertise online and we work with people who can assist you in your search engine optimization and Google Adwords strategies.

Contact us today to see how we can help you.


Conceptualise Marketing works with us on an ongoing basis to help us with our marketing. We have been working with them since early 2012 when we really needed a strategy in place to help us position our restaurant and to start getting bums on seats. Zoe sat down with us and in a short space of time we had a marketing plan outlining who our target market were, key messages and an implementation strategy.

Conceptualise Marketing then designed and built a website for us which we are very pleased with and our customers can now book a table online as well as find out more about our restaurant.

Zoe manages our marketing for us on an ongoing basis and our marketing has gone from strength to strength. Her work includes email marketing, design, marketing campaigns and implementation - whatever we need. Before she started helping us we had hardly any online bookings through our website, but now we have a steady number every week and our numbers have started to really increase which is excellent.

Diana Morzone & Michael Borowicz
Owners, Cruisers Cafe, Bar & Grill, Portside

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