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Conceptualise Marketing Musings

31
March

Are Pictures Really That Important for Social Media?

Posted on 31st March at 1:06pm

Category: Social media

Any beginner’s guide or social media 101 will tell you the importance of using pictures. But are images really that crucial? The answer is… yes, absolutely.  

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27
Aug

Social Media Marketing – Rocket Science or Child’s Play?

Posted on 27th Aug at 8:32am

Category: Social media

It's hard to read anything about marketing these days, without it referencing Social Media. In this post Zoe gives some tips to get your social media right for your business.

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17
June

5 marketing tips to increase SEO rankings

Posted on 17th June at 11:22am

Category: Websites

In our opinion, effective SEO is about quality rather than quantity; in some respects, the complete opposite of what most Search Engine Optimisation companies are aiming for. To us, it’s about generating targeted traffic – attracting visitors that are likely to purchase your products and services.

The good news is – there are 5 simple marketing tactics that anyone can follow, to increase his or her SEO rankings.

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2
June

Content is the Jack, Queen, King and Ace of effective Marketing!

Posted on 2nd June at 4:53pm

Category: Marketing

Content is King is a familiar marketing phrase, used to stress the importance of the written word, and its unique ability to influence consumers. In many ways, it’s the phrases that describe your products & services, which actually generate sales. Simply put, you need to communicate features, benefits, prices, etc., clearly and concisely – in ways that customers understand. In addition to this, did you know your website content plays a critical role in increasing Search Engine Optimisation rankings? 

 

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11
Feb

How to deal with negative social media comments

Posted on 11th Feb at 11:59am

Category: Social media

 

Social Media has fast become part of our daily life as businesses and marketers. It's such a great way to get the word out about your business in a cost effective way  and a great way to engage with your business and customer community. 

 

There are many advantages to using social media but there are downsides too.  If a customer has a bad experience of your product/services then there is every possible chance that at some point you could fall victim to a negative review/comment. 

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6
Jan

Your marketing objectives and resources in 2014

Posted on 6th Jan at 11:41am

Category: Marketing

It's all well and good having great ideas for your marketing, but have you planned your objectives that need to be achieved, where you want to be and what marketing resource you have in place to get you there?

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17
Dec

Planning your marketing for 2014

Posted on 17th Dec at 2:18pm

Category: Marketing

In our last blog post we talked about staying ahead of your competion. This blog post is about budgeting and planning your marketing in 2014. 

As the market gets tougher and more competitive have you thought about planning your marketing for next year?

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4
Dec

Staying ahead of your competition

Posted on 4th Dec at 2:15pm

Category: Marketing

With the current climate and advances in online marketing there are more marketing channels to keep on top of and to ensure your brand shines across all as well as your business facing much more competition with international businesses competing for work. 

Here are a few tips to help you keep your brand on top and to stay ahead of competitors.

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28
June

10 easy ways to spread the word about your business - Part two

Posted on 28th June at 1:28pm

Category: Marketing promotions

Part two of our 10 different ways to get the word out about your brand.

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21
June

10 easy ways to spread the word about your business - Part one

Posted on 21st June at 9:19am

Category: Marketing promotions

We've come up with 10 different ways to get the word out about your brand. Today's post is the first five, and we will post the next five in a few days time.

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